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DEMAND & PIPELINE

Customers in the pipeline, not impressions bought.

Traffic is only worth what it converts.

Most agencies sell you reach and report on it. Reach is not the thing you needed — you needed enquiries you can call, in an order that tells you who to call first, with the follow-ups already going out.

So the campaign and the pipeline are built as one piece here. The ad, the landing page, the capture, the follow-up sequence and the inbox are the same system, and every number reported traces back to a person you could pick up the phone to.

Market rate
Verified leads, bought and sold
One inbox
Every channel's replies in one place
WHAT YOU GET

Everything below is delivered.

Not a menu of things we could look into. Each one is scoped, priced and handed over.

01

Lead generation

Search and social campaigns pointed at pages built to convert, not at a homepage. Measured on cost per qualified enquiry, not on impressions.

02

WhatsApp-first capture

In India the conversation happens on WhatsApp. Capture starts there and lands in the pipeline rather than dying in somebody's personal chat list.

03

Marketing automation

Follow-up sequences that keep going on their own schedule. Most replies come from follow-ups, and follow-ups are exactly what a busy owner stops doing.

04

Social media, end to end

Content calendar, production, scheduling, posting and a single inbox for every reply. Not just the posting half.

05

Verified leads

We buy and sell verified leads at the prevailing market rate. No inflated list, no recycled data, and the rate is the rate — we do not mark it up quietly.

06

Landing pages that load

Built by the same team that builds the products. A campaign pointed at a slow page is money spent on a bounce.

HOW IT RUNS

Four steps, no mystery.

01

Offer

Before any spend, we get clear on what is being sold and to whom. Outbound amplifies a proposition — it cannot create one.

02

Build

Landing page, capture, pipeline stages and the follow-up sequence, wired together and tested with a real enquiry.

03

Run

Campaigns live, spend controlled, and reported on cost per qualified enquiry rather than on reach.

04

Tighten

Kill what does not convert, put the budget behind what does. Monthly, in a call, with the numbers open.

Lead generation and marketing are delivered by Zesst Now Services Private Limited. Where a campaign touches a regulated product — a loan, an insurance policy — the disclosures on our fintech page apply to it as well.

QUESTIONS

Before you write to us.

It depends entirely on the industry and the geography, and anyone quoting you a single number before knowing either is guessing. We buy and sell at the prevailing market rate and show you what that rate is for your category before you commit.

No, and be careful with anyone who does. We commit to the spend, the build, the reporting and the follow-up running — the market decides the rest, and a guaranteed number usually means the definition of 'lead' is about to get very loose.

You do. Accounts are created under your ownership and we are given access, not the other way round. If you stop working with us you keep the accounts, the history and the data.

Yes, if it converts. If it does not, we will say so and quote you the landing pages separately rather than spending your budget pointing traffic at a page that loses it.

START SOMETHING

Tell us what you're building.

A short note is enough. We'll come back with what it would take, what it would cost and whether we're the right people for it.

Emailzesstn@gmail.comPhone+91 77538 98481Mon–Sat, 10 AM – 7 PM ISTInstagram@zesstnowai
OfficeC/O Varsha Agrawal, Bhaktan Ka Pura,
Osa Road, Manjhanpur,
Kaushambi, Uttar Pradesh212207

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